Tag Archives: Slow Design

H&M Goes Glamour Conscious With New Fashion Line

26 Mar
Glamour has a new name and IT’s called Sustainable!  With H&M making lines that are Moving in celebrity circles there is bound to be lots of publicity to herald ecologically conscientious clothing that is unashamed to be worn at very public events. Designers are well aware of the movement towards using more sustainable and ethical means of producing garments.  Now more than ever has technology provided the best advances in using alternative methods of manufacturing fabrics and recycling old ones.  It would be criminal not to utilize the now refined  methods of reconstituting what was typically discarded and buried into land fills.  What has stopped the most successful designer houses from going completely ecological is somewhat baffling.  Since many suppliers now are moving into using the recycled materials, it is more plentiful than ever and cost effective.  However as designers are being urged to use the sustainable, organic, and eco platforms there will be a more political agenda to face when it becomes blatantly clear that no manufacturer will be allowed to produce without a  sustainable business plan.  That may be serveral years away, but it has to be planned out as the advance of  the sustainable movement plays a key role in how a person is viewed in the commercial world.  The U.S. and Europe are rather big players in pushing the movement as a main stream theme among consumers who are being taught the consequences of not being eco conscious with their purchases and living habits. IT will become a status symbol as well. 
valentino dress made of recycled plastic bottles

Olivia Firth in Valentino recycled plastic bottle gown at the 84th Academy Awards

Michelle Williams for blog The Stella Terra
Michelle Williams wears H&M

H & M will launch their Eco Fashion Line which includes organic hemp, cotton, and recycled polyester on April 12th, 2012 at 100 global stores and online.

 

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Mayor Bloomberg’s Made in New York Label

17 Feb

The New York City Garment District is nothing to ignore in these times of out sourcing mayhem as major players such as Mayor Bloomberg and Diane Von Furstenberg, president of CFDA,  draw up plans to make it a label.  Yes, Made in New York no less a grand gesture for being made in America in it’s epicenter and cultural haven.  When New Yorker’s get an idea they plan to make good on it’s success and that is what this venture will be.  Mayor Bloomberg understands the times in this country is about bringing back industry to what was a thriving and essential industry.  Bringing back the industry not only provides jobs, but keeps designers thriving by allowing them to utilize the tools domestically to manufacture and market their product.  With all of this competitive advantage, it could also allow the cost for the clothing manufactured in the U.S. to be as less expensive to their Asian counterparts.  It is being called ambitious, but what isn’t ambitious in New York City.  Their vision will become a reality even though Rome wasn’t built in a day and good things come with time. I’m just excited to see the label Made in New York on my next purchase!

Sri Lankan Competitive Advantage: “Garments without Guilt” !?

16 Jan

Who knew that Sri Lanka was in the business of ethical apparel manufacturing?  In fact their government backed initiative call “Garments Without Guilt” is their native trade association Sri Lankan Apparel’s biggest endeavor for garment manufacturers.  It seems that they have been working with the International Labor Organization in signing the 31 Conventions of the ILO and being the only country to do so.  These conventions list some of worst offenses to workers that would be denounced by factories who sign it.   This is a huge step by an Asian garment manufacturer where bottom line is more precedent than human rights.  Sri Lankan companies like Brandix are in the forefront with this movement to be leaders as powerful and honorable employers. Brandix currently exports 60% of it’s contracted apparel to the U.S.   Though, it is outsourced it has better credibility in product ethics than  other counterparts in the outsourced market.  They seek a competitive advantage over other manufacturers by a running efficient, resourceful, sustainable businesses who do not exploit it’s labor for profit.  Sri Lankan’s model is supplier driven as many apparel manufacturers are following the buyers trend for more companies that are ethical in their business practices.

This shows that there will be more of this model of ethical sustainable practice as more buyers who seek to outsource their private label merchandise to companies who are part of the new competitive advantage of the most honorable in their business practices.

Slow Design Concept

31 Oct

  This is a concept that is showing growth among the sustainable designers, retailers, and business people in the world.  This is a branch of the Slow Food Movement.

Innovative concept stores are starting to crop up in cities that promote the idea of :

Holistic approach to design that takes into consideration the social and material factors, as well as long term impact it has on the earth.

introduced with a paper in 2002 to coin Slow Design

“Slow Design- A Paradigm of living sustainably?”

“dematerialization required for long term sustainability as it takes into account the the non-material nature of human well being and happiness.”

This makes sense and I found another wordpress site that features the retailers involved with this movement.

 www.slowretailen.wordpress.com